[PIAS] Launches Global Project Management

pias-logo· [PIAS] builds on rapid growth of label and artist services· Edwin Schroter named as MD Group Repertoire [PIAS] Entertainment Group, Europe's leading artist & label services provider, has announced the creation of its Global Project Management (GPM) division.[PIAS] Global Project Management replaces and builds upon the Integral service in the UK, which in the last 5 years experienced explosive growth and became a new standard within the industry.For [PIAS], the Global Project Management service is the logical next step. GPM is focused on specific artist projects, bringing together the group's existing range of in-house services on a multi-territorial basis, which includes traditional, digital & mobile marketing, sync, brand affinity and D2C e-commerce solutions. It also adds new elements such as strategic PR management and tour marketing services, all of which combine to provide a fully integrated marketing and project management solution for both new and established artists.The GPM division will report into the newly appointed MD of Group Repertoire, Edwin Schroter, and is designed to centrally manage and drive projects across multiple activities and revenues, not only product sales, and is co-ordinated on an international basis. In respect to product sales, GPM draws upon [PIAS]'s network of physical and digital sales operations.Kenny Gates, [PIAS] Co-Founder and CEO, says "Providing services is and always has been at the heart of [PIAS]'s culture. GPM brings the concept of Label and Artist services to a whole new dimension. This unique offering creates a fully integrated service that both drives our business and supports the growing needs of artists and managers in the rapidly evolving market.  'Global' to [PIAS] means more than our multi-territory approach, it's about really focusing on the artist as a whole, and broadening the revenues that a strong and cohesive marketing strategy will generate. That includes but is not limited to product sales.'[PIAS] has provided integrated marketing services to the likes of Jose Gonzales, The Gossip, Enter Shikari and Dizzee Rascal. The Global Project Management service will build on existing relationships with artists such as Placebo, Tiesto, Carl Barat and The Jim Jones Revue as well as adding a raft of new projects that will be announced in the coming weeks."We're thrilled to be announcing the [PIAS] GPM service" comments Edwin Schroter, MD Group Repertoire, "not least as 2011 is packed with some really exciting artists that we're partnering with. This is the logical next step for our premium services - we believe it's unique in the market and represents a truly tailored solution that is a direct response to the needs of the labels, managers and artists we work with."Typically, the GPM team start work with artist projects long before an album is finalised and brings the full range of skills and services that [PIAS] has to offer across all elements of the bands activity as the project develops.[PIAS] Global Project Management is based in London and will be headed by a soon to be announced Director of Global Project Management.About [PIAS] Global Project Management[PIAS] GPM is an artist focused solution that centrally co-ordinates, manages and drives the success of projects on a multi-territorial basis. GPM is marketing led and services driven, working with artists, managers and labels to develop all facets of their activity from repertoire releases to live performance. GPM benefits from [PIAS]'s network of sales and distribution operations and is supported by significant investment into IT, finance and administrative systems that enable project managers and artists to have clear sight of developing campaigns. Based in London, UK, [PIAS] Global Project Management represents the benchmark for tailored, continuous and artist centered services.About [PIAS] Entertainment Group[PIAS] offers specialist services for the licensing, distribution, sales and marketing of music, film and comedy on an international basis. [PIAS] is dedicated to providing repertoire creators and owners with specialist, premium level services that enable them to develop and maximise the value associated with their artists, products and brands.Originally founded in 1982 and headquartered in Brussels, Belgium, [PIAS] supplies a range of highly professional services for leading repertoire owners across both physical and digital routes to market. The group has significant operations in UK, France, Netherlands, Spain, Germany, and Ireland. In addition [PIAS] has interests in USA and Australia plus an extensive international network of partners that enables it to offer its services on a truly global basis.[PIAS] also owns premium repertoire and rights through its [PIAS] Recordings stable of labels that includes the Wall of Sound, Different and Play It Again Sam imprints. Additional interests include [PIAS] Comedy and the Strictly Confidential publishing operations and joint venture film company Twin Pics.Visit www.pias.com for more.

Previous
Previous

Third Musical Comedy Awards Hits The Right Note With WeGotTickets

Next
Next

Consumer Specialist Joins Name PR Team, Spearheads Key Phase In Agency’s Growth