Noise Inc.’s Official UK Music Charts App Makes Sunday Times Top 500 App List
One of Noise Inc.’s first projects has been recognised as one of the world’s top music apps in the Sunday Times’ list of top 500 apps, published yesterday.Marketing and tech development company Noise Inc. built the Official UK Music Charts app for the Official Charts Company. The app, which comes in free and premium versions for iPad and iPhone, lets users browse singles and albums charts across different music genres. Users can hear 30 second clips of the songs, which they can purchase through iTunes. The app incorporates full social integration and a widely acclaimed user interface.The project was one of Noise Inc.’s first commissions, carried out before Noise Inc. formally launched at Midem 2011.Said Noise Inc. Technical Director Mark White “We tried to build an app with an immersive consumer experience, which is a bit of a mantra for us. We chose a strong visual theme emulating the way records have traditionally been racked in physical stores. We’ve had a really positive response.”Official Charts Company managing director Martin Talbot says, “To be recognised among the Top 500 Apps in the world and the Top 16 iPhone/iPad music apps is great news – and evidence of a great app design and build by Noise Inc., as well as the continuing relevance of the Official Charts for music fans.”About Noise Inc.The company, which combines high end innovative app development with bespoke digital marketing strategy, and is best of breed at both, launched at Midem 2011 with a string of A list stars and global music corporation clients, including Vodafone, Universal and Sony Music, Decca, Defected Records and Richer Sounds.The brainchild of four execs, Jane Turner, James Coughlan, Kim De Ruiter and Mark White, Noise Inc. combines over 50 years of experience in marketing, brand development and technology.Jane Turner‘s experience in IP, TV, film, music, publishing and merchandising was gained at WPP, Havas, Mintel and, most recently as global MD of Chorion Ltd.Working closely with Universal Music, James Coughlan was part of the team that initiated Pixie Lott’s association with Vodafone, a mobile first.Kim De Ruiter is an award-winning digital music and mobile marketer who was shortlisted in the top 50 leading women in the mobile industry by MEM (Mobile Entertainment Market).As Principal Architect at Expedia, Mark White helped develop the company’s website and build its first Facebook app.www.noise-inc.com