Chile’s largest DSP PortalDisc & Tuned Global Launch 1st Chilean Music Streaming App
Offers a fully localised user experience
Built, delivered and launched using Tuned Global’s turnkey branded solution
Tuned Global, the leading B2B music streaming technology specialist, and PortalDisc, the largest music download platform in Chile, have launched the first 100% Chilean music streaming service.
The app offers users a fully localised experience; which Tuned Global achieved by using custom metadata to divide the content into regions and Chilean music genres. With over 130,000 Chilean songs from 300 national labels and more than 7,000 independent artists, it covers the full range of the country’s musical styles, geographical regions and historical eras. “We offer a hyper-localised and hyper-targeted music streaming service for Chilean music lovers and local artists, which a mass international streaming service can’t do” said Sebastian Milos, Founder and Director of PortalDisc
The app was built and launched in a very short time frame using Tuned Global’s turnkey music streaming solution which allows PortalDisc to manage their users, subscriptions and content independently and to report to rights holders.
Available on Apple and Google Play, PortalDisc offers a free version, enabling 50 different tracks to be streamed per month, and a premium version with unlimited access. The Chilean company also provides a portfolio of services for local artists including marketing, radio promotion and international distribution.
IFPI reports that streaming commands a 72.8% market share of recorded music revenues in Chile.
“We couldn’t have done it so quickly without Tuned Global”, said Milos. “Their suite of features such as live, video or podcast provide an exciting roadmap for the future of our streaming service. We look forward to offering a new great alternative way for artists, labels and other distributors in the Chilean market.”
Con Raso, Managing Director of Tuned Global said, “The streaming world is changing quickly and users increasingly use more than one service. We have believed in and supported niche and local music streaming services, such as PortalDisc in Chile, for many years now.
“These services do not compete with mainstream services, on the contrary, they complement them by focusing on a specific type of content as experts in their area. This focus allows them to engage with superfans and support local music industries and artists.”
About Tuned Global
Tuned Global is a 360º B2B music streaming technology partner that helps to quickly launch and grow streaming services around the world. The company develops simple, fast and enticing streaming platforms. Its full turnkey solutions incorporate music content expertise, cloud-based technology, licensor reporting, branded app, marketing capabilities, billing and licensing consulting.
Tuned Global has already delivered wide consumer engagement using the power of music in countries across the globe, working with Telcos, enterprises and start-ups. Companies such as Coca-Cola, Warner Music Group, UFC, Universal Music Group, Line Music, Pizza Hut, Samsung and many others have already trusted what they do.
About PortalDisc and PortalDisc App
PortalDisc is the largest platform for the promotion and distribution of Chilean music. It began 12 years ago by creating an unprecedented download portal, which currently has more than 130,000 songs, 15,000 albums, 300 labels, 7,000 artists and 35 musical genres from all periods and regions of Chile. PortalDisc is a benchmark in the Chilean music industry, a small country but with enormous musical activity. Every year more than 1,500 Chilean albums are released by independent artists and labels
PortalDisc App is the new stage of PortalDisc, a new home to embrace and give a new impulse to this wide and diverse catalogue. It is also a commitment to a most personalised, close and human-scale experience, a new way of highlighting the identity and culture of such a distant and special country.